New IQOS zone from now on in Budva

A new IQOS zone was opened in Budva today, located in the TQ Plaza shopping center. Thus, after Podgorica, in less than two months, two zones were opened in Montenegro in which the devices, based on heat – not – burn technology are available. IQOS is manufactured by Philip Morris International. The third IQOS zone will be opened within the next few days in Kotor, in Kamelija shopping center.

IQOS is a revolutionary product that heats rather than burns tobacco, a device that is fundamentally different from cigarettes which, although not risk – free, is a better choice for adult smokers who would otherwise continue to smoke conventional cigarettes.

"In less than two months since IQOS has been introduced in Montenegrin market, the interest of potential users, adult smokers who would otherwise continue to use cigarettes, is extremely high. We are pleased that from today in Budva we can offer to all interested smokers, who are searching for a better choice for themselves, an alternative to cigarettes that is currently used by 11.2 million people worldwide", said Srđan Lazović, General Manager of Philip Morris for Montenegro and Bosnia and Herzegovina and announced the opening of a third zone in Kotor within the next few days. Respecting the epidemiological situation and all the safety measures, all defined professional and health standards are respected in the IQOS zones.

IQOS is intended for adult smokers only. Consumers who are already IQOS users can search for customer support in all zones available in Montenegro while advisors are at disposal to potential consumers with all additional information required.