IQOS ILUMA i

Introducing new IQOS ILUMA i

When each moment is a me moment. Curious?
Discover our smartest device so far
The IQOS ILUMA i series introduces innovative features such as Pause Mode, FlexBattery and FlexPuff.
Curious? Click the images for more details and how-to tips.
IQOS ILUMA i PRIME
New IQOS ILUMA i PRIME
Smart on the inside, elegant on the outside. IQOS ILUMA i PRIME comes in a new design that uses anodized aluminum combined with a refined texture wrap. It’s available in four colors and can be customized with unique accessories offering you hundreds of ways to express yourself.
IQOS ILUMA i
Be in touch with just a touch. Curious?
Discover Touch Screen, Pause Mode, FlexPuff, FlexBattery and much more.
Try now
IQOS ILUMA i
IQOS ILUMA i ONE
Seamless experience. All in ONE.
Use 20 consecutive uses per charge, so you can explore your experience whether you’re at home, or on the go.
Shop now
IQOS ILUMA i ONE
Hard to choose?
Compare the IQOS ILUMA i range to see which device suits you best.
IQOS ILUMA i PRIME
New

IQOS ILUMA i PRIME

Our most refined and intelligent device so far.​

Touch Screen
Pause Mode
FlexBattery
FlexPuff
Auto Start
Up to 3 consecutive uses*
Buy now
IQOS ILUMA i
New

IQOS ILUMA i

For a flexible and effortless experience.​

Touch Screen
Pause Mode
FlexBattery
FlexPuff
Auto Start
Up to 3 consecutive uses*
Buy now
IQOS ILUMA i ONE
New

IQOS ILUMA i ONE

Your compact and seamless companion.

Touch Screen
Pause Mode
FlexBattery
FlexPuff
Auto Start
20 consecutive uses
Buy now
*Only available in Performance Mode when pause is not activated.
The SMARTCORE INDUCTION SYSTEMTM technology
The innovative bladeless SMARTCORE INDUCTION SYSTEMTM heats the tobacco from within the tobacco stick. It unlocks the taste of your chosen tobacco blend, but without any smoke or ash, less smell than cigarettes and no need to clean the device after use.

Frequently asked questions

IQOS news

Explore all articles
IQOS ILUMA™ is designed to be used only with SMARTCORE™ STICKS. Do not use IQOS ILUMA™ and SMARTCORE™ STICKS with previous IQOS generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE™ STICKS. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. Visit
Important information.
This product is not risk-free and delivers nicotine, which is addictive. For adult use only.