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FIRST AND ONLY - IQOS

FIRST AND ONLY - IQOS

FIRST AND ONLY - IQOS

The US Food and Drug Administration, is a government agency that regulates the manufacturing, marketing, and distribution of tobacco products in the US. IQOS is the first and only tobacco heating system authorized in the US as a Modified Risk Tobacco Product with reduced exposure information.
DISCOVER

Important information: IQOS is not risk-free. It delivers nicotine, which is addictive.

*Source: FDA’s marketing order for the IQOS system as a Modified Risk Tobacco Product dated July 7, 2020.

Together. Forward.

Together. Forward.
The choices we make, bring us closer together. The IQOS community continues to grow and has reached more than 10 million* adult smokers over 60 countries** that have chosen to switch to IQOS and leave cigarettes behind. Join the community that is making a better choice than continued smoking.

Important information: IQOS is not risk free. *

**See important information page

Together Forward

Care you can count on

Care you can count on

Explore our trial options and discover privileges and experiences made to inspire you. Whenever you need us, we’re here, with care you can always count on.
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IQOS Care

Better just got better.

new iqos duo device
Inspired by your feedback, designed around your needs and in one rhythm withyour way of enjoying tobacco.
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From our family to you

iqos device iqos device iqos device
The elegant and compact style of IQOS now provides two consecutive uses without any holder recharge.
COMPARE
iqos device iqos device iqos device
Classic, intuitive and easy to use, this device is perfect for all your tobacco enjoying moments.
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iqos

The science of IQOS

iqos
We’re dedicated to helping you switch completely to IQOS and leave cigarettes behind for good, and we have science on our side to do it. For the past 10 years, we, at PMI, invested and built a team of over 400 scientists with one goal: Creating an alternative to cigarettes for those adults who would otherwise continue smoking. As a result, IQOS is a true product of passion and dedication.
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IQOS 4

MAKE IT YOURS

Your IQOS is as much a reflection of your personality as you want it to be. Customize it to match your style or make a bold statement, dress it up in a variety of design combos — whatever you choose, bring your true colors to your IQOS experience.
CUSTOMIZE YOUR IQOS EXPERIENCE

Designing a smoke-free future

After thousands of years of burning tobacco, we have made it our mission to give adult smokers who would otherwise continue to smoke, access to better alternatives.
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