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New IQOS ILUMA i launching on

15th of September, 2025

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IQOS ILUMA i teaser
New IQOS ILUMA i series coming soon.

Get ready to enhance your heated tobacco experience, discover new ways to customize, pause, and cherish your moments with our latest innovation.

IQOS ILUMA™ is designed to be used only with SMARTCORE™ STICKS. Do not use IQOS ILUMA™ and SMARTCORE™ STICKS with previous IQOS generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE™ STICKS. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. Visit
Important information.
This product is not risk-free and delivers nicotine, which is addictive. For adult use only.