IQOS ILUMA

NEXT LEVEL FORWARD

Win a discount for purchasing your first IQOS device by taking the quiz about IQOS technology.
IQOS ILUMA
Pick your perfect companion for a smoke-free world.
NEW

IQOS ILUMA PRIME

Refined and advanced

NEW

IQOS ILUMA

Effortless and enjoyable

NEW

IQOS ILUMA ONE

Pocket-sized and ideal to go

Next level forward.

Improved pleasure.
Enjoy the taste of real tobacco with new revolutionary devices IQOS ILUMA. The latest IQOS ILUMA breakthrough technology is taking heated tobacco to the next level. The all-new IQOS ILUMA rethinks the rules of heating tobacco.
Effortless and enjoyable.

With SMARTCORE INDUCTION SYSTEMTM technology. No ash, no residue, no cleaning. Ever.

Next level innovation.
Our newest heated tobacco devices are packed with breakthrough induction technology for next level sensorial pleasure.

Want to join 20 million smokers who switched to better alternative?

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Next level technology

Meet IQOS ILUMA series
Revolutionary technology brings the next level.
Find out more

Next level of experience

SMARTCORE INDUCTION SYSTEMTM technology brings bladeless experience.


Do not ingest or disassemble TEREATM sticks. This product contains a sharp metal part that can cause serious injury if swallowed. Keep out of reach of children.


See important information.

This product is not risk-free and delivers nicotine, which is addictive. For adult use only.